Friday, 16 May 2014

Non-Profit Campaigns: Rewards or Donation Crowdfunding?

Non-Profit Campaigns: Rewards or Donation Crowdfunding?

 Most minds jump to donation-based crowdfunding when someone mentions
“non-profit,” yet such campaigns can also use rewards-based crowdfunding
to raise awareness and funds successfully. Choosing one model over the
other, however, comes down to need. To attract supporters, does your non-profit campaign need
to promise a reward or will a charitable receipt suffice? Answering
this question can be tricky, especially since non-profits do not always
have tangible products on-hand. So let’s take a deeper look into this
dilemma.