The Importance of Building a Strong Crowdfunding Team

The Importance of Building a Strong Crowdfunding Team



The following is a guest post from Aaron Djekic CEO of CrowdClan, an industry leading crowdfunding resource. Djekic discusses the importance of building a strong crowdfunding team.


Many think of crowdfunding as a solo activity – a single visionary launches a campaign – but Indiegogo reports team-based projects raise 94%
more funds. Already, equity startups know the power of a strong
crowdfunding team, so why not introduce this tactic to rewards- and
donation-based crowdfunding?


A project’s team adds to or diminishes its credibility. Its members
contribute to the skillset, increase the network’s size and divide the
labor. Based on your own project, find individuals that will enhance the
campaign’s efficiency. Some general roles include manager, technician,
administrator, marketer, public relations representative and accountant.
Note that teaming up does not necessarily mean individuals either:
projects can ally with other projects that hold the same attitudes,
beliefs and ambitions.