Tuesday, 22 July 2014

Six Crowdfunding PR Tips for Campaigns

Six Crowdfunding PR Tips for Campaigns

Public Relations (PR) should not be a foreign concept to crowdfunders.
In many ways, the two areas overlap: PR is about communication,
relationships, reputation, marketing and demonstration. Combine these
things together and PR deals with community affairs and media exposure –
press releases, speeches, interviews, events, seminars/conferences,
videos, blogs/columns, reviews and much more. As one can see,
crowdfunding too dabbles in the aforementioned, so campaigns can benefit
from learning about mass communication. In this respect, let’s review
six crowdfunding PR tips: